Building a Strong Brand in 2025
Thursday, 20 February
5:30 am — 7:30 am AEST
The Rialto, Podium East, Level 2/525 Collins St, Melbourne VIC 3000
Is it time you gave your brand some love?
Join us for a fun networking event featuring a casual panel discussion with leaders from established brands. We’ll talk about brand journeys, challenges, and strategies for building a resilient and recognisable business.
Learn about the tangible benefits of investing in your brand and gain actionable insights you can apply to your own business.
- Date: February 20th
- Time: 4:30pm
- Location: The Rialto, Podium East, Level 2/525 Collins St, Melbourne VIC 3000
- Food & drinks provided
When people truly connect with your brand, they choose you over the competition and become your most valuable promotors to their own networks. Other benefits of a strong brand include less reliance on paid advertising, greater loyalty, and a lasting impression in the minds of your audience.
Why Attend?
- Hear success stories from established and startup brand leaders.
- Learn actionable growth strategies from brand experts.
- Learn how to approach major retailers like Coles and Woolworths.
Complimentary Offer
BlueRock Digital is offering a complimentary 1-hour brand immersion strategy session for all attendees. This session will provide tailored advice to help you define or refine your brand, positioning it for long-term success.
Who Is This Event For?
- Business owners
- Marketing professionals
- Entrepreneurs
- Anyone passionate about building a brand that stands out
Speakers
Ben Circosta | Founder & CEO, Bippi
Benjamin Circosta founded Bippi during the COVID-19 lockdown, transforming his family's traditional Italian chilli condiment recipe into a high-quality, authentic brand. From starting production in his family kitchen, he quickly scaled Bippi to retail success, now available in over 1,500 stores across Australia, blending genuine Italian flavors with fresh Australian produce and fulfilling a market need for authentic, premium condiments.
Kristian Johannsen | Founder & Managing Director, Bobby
Kristian Johannsen, Founder and Managing Director of bobby, leveraged his extensive industry experience to ensure success. With national sales roles at Capi and Minor Figures, Kristian harnessed his insights to navigate bobby from concept to market launch and now, scale. Melbourne-born and raised, he has a passion for great products, challenging norms, and connecting with customers.
Natalie Koutsikas | Head of Marketing, About Space
A social media expert, and a straight-talker when it comes to all things social media, marketing, and content. With over a decade of experience in social media and digital campaigns, have been behind more than 500+ social media campaigns working with some of Australia’s largest brands and emerging companies, and named by the Australian Business Journal as one of the 'Top 20 Australian Social Media Managers to Work With' in 2022. Joining us with a refreshingly honest and undeniably effective approach, Natalie helps you and your business make social media work for you.
Ashley Hudson | CEO, Retail Global
Ashley Hudson is a marketing and events specialist with over 10 years of experience in various industries, including hospitality, education, and online retail. He is the CEO of Retail Global, a leading platform that helps retailers sell more online through community connection and education. Leading a team of passionate professionals who organise and host impactful conferences that empower businesses of all sizes and sectors to grow their online presence and sales. He leverages his global experience and cross-cultural insights to create unique and relevant events that cater to the diverse needs and challenges of the retail industry.